Let’s Get Digital

AIM Blog for independent museums and heritage sites

Recently, AIM travelled to Brighton to attend the  ‘Let’s Get Real’ conference produced by  Culture24. The conference was created as a platform to discuss how organisations – and the people in them – can adapt to digital change, and how using different narratives across your digital channels can transform how your organisation is seen by existing and new audiences.

There’s no denying that ‘digital’ has been one of the biggest buzzwords of the past few years, but for many museums, galleries and heritage sites, using digital tools can often feel like yet another task to contend with. Not all AIM members have the capacity, time or manpower to dedicate to digital, so we have rounded up some of the top tips from the  ‘Let’s Get Real’ conference – and added a few of our own – to help you with your digital communications. There is also an AIM Success…

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